Published on June 19, 2026
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Buy Simple Project if you're adding a basement bathroom without a drain line, or upgrading a parent's bathroom for safety and comfort. The SNFLEX macerators and ELEMAZ tall toilets are the standouts. Skip it if you want a single trusted brand for a full-home renovation or need same-day phone support during a tricky install.
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Adding a bathroom in a basement usually means one ugly word: jackhammer. You either break the concrete floor to reach the sewer line, or you give up. Simple Project — the storefront from Shenzhen Cangyu Technology — builds the workaround. Their SNFLEX upflush toilets grind and pump waste upward, so you can put a working bathroom almost anywhere. And their ELEMAZ tall toilets fix a quieter problem: standing up when your knees no longer cooperate.
Here's an honest thing up front: Simple Project doesn't lead with a founder myth. There's no "we started in a garage" origin tale on the site. What they put forward instead is a clear job to be done — bathrooms that work where plumbing usually can't, and fixtures that respect aging bodies.
That's a refreshing kind of focus. A lot of bathroom brands try to be everything to everyone and end up generic. Simple Project picked two real, frustrating problems — no drain access and low toilet seats — and built around them.
The name fits the philosophy. The whole pitch is that a bathroom project shouldn't require an engineering degree or a demolition crew. You're buying from a company that treats your renovation as something to simplify, not complicate. For a category full of confusing spec sheets and contractor upsells, that clarity counts. You know exactly who this store is for the moment you land on it.
The headline tech is macerating, or "upflush," toilet systems. Normal toilets rely on gravity — waste drops down into a sewer line that sits below your floor. If there's no line down there, you're stuck. Macerating toilets flip that logic.
Inside the SNFLEX units sits a grinding chamber. When you flush, a motor — 500W on the entry model, 600W on the stronger ones — shreds waste and toilet paper into a slurry. Then it pumps that slurry upward and sideways through a narrow pipe, often just an inch wide, until it reaches your main drain. No breaking concrete. No re-grading the floor.
That 100-watt jump between the 500W and 600W models isn't trivial. More power means a longer pump distance and better handling if your bathroom sits far from the stack — think a garage conversion or a far basement corner. The 600W is the one to choose if your run is long or your line climbs several feet.
SNFLEX comes in two-piece and one-piece designs. Two-piece is easier to carry and install solo. One-piece looks cleaner, with fewer seams to scrub. Either way, this is the technology that turns "we can't" into "we can" — and it does it without the four-figure plumbing bill a below-floor tie-in would cost.
The catalog stays disciplined — bathroom only, no random clutter. The two anchors are the SNFLEX macerating toilets and the ELEMAZ tall ADA toilets. Those are the reasons most people show up.
Around them sits a sensible supporting cast. There are bathroom vanities with sinks, like the Sigsoul 36-inch freestanding unit — a good fit for a guest bath or a modest primary. Lighted medicine cabinets give you a mirror and storage with built-in illumination, handy for shaving or makeup without a separate light fixture.
Then come the shower pieces: frameless shower doors, plus shower bases and pans to build a wet area from scratch. Freestanding tub faucets round things out for anyone installing a soaking tub. There are even pre-built full bathroom bundles if you'd rather buy the whole room in one box than play matchmaker with parts. That bundle option is smart for first-timers who don't want to second-guess whether everything fits together.
If the SNFLEX is the flashy one, the ELEMAZ 21-inch Extra Tall Toilet is the one that changes a daily life. Standard toilets sit around 15 inches. So-called "comfort height" models reach 17 to 19. ELEMAZ goes to 19, 20, even 21 inches.
Those few inches matter enormously. If you've ever helped an older parent up off a low toilet — or felt your own knees protest after surgery — you know the strain. A taller bowl means less of a squat to sit and less of a push to stand. For someone with arthritis, a hip replacement, or limited mobility, that's the difference between independence and needing help.
It's ADA-compliant, which isn't just a marketing badge. ADA height specs exist because they're tested to work for the widest range of bodies, including wheelchair transfers. Most big-box stores carry one or two comfort-height options buried in a wall of standard toilets. Simple Project treats accessibility as a category, not an afterthought.
This is the toilet you buy for a parent's home, an aging-in-place remodel, or simply because you're tall and tired of bathrooms built for someone six inches shorter than you.
Big bathroom fixtures are heavy, and shipping them usually stings. Simple Project offers free shipping on all orders, which quietly saves you real money — a toilet or vanity can rack up steep freight elsewhere.
The 30-day free return policy is the other reassurance you want when buying plumbing online sight unseen. If the vanity color clashes or the toilet doesn't fit your space, you're not stuck eating the cost. Checkout is secured with verified payments, so the money side feels safe.
One honest caveat: customer support runs on a 24-hour response window. For planning questions and pre-purchase advice, that's perfectly fine. But if you're mid-install on a Saturday and hit a snag, a day's wait can feel long. Plan your install for a window where a short delay won't leave you toilet-less.
Buy this if you're finishing a basement, converting a garage, or adding a powder room where no drain line exists — the SNFLEX upflush systems are built precisely for you. Buy it if you're caring for an aging parent or planning to age in place yourself; the ELEMAZ tall toilets and ADA fixtures are genuinely thoughtful.
Tall folks tired of cramped, low bathrooms will love the comfort-height options too. Who should skip it? Anyone wanting a single brand for a full-home renovation — this store is bathroom-only. And if you need instant phone support during a high-pressure install, the 24-hour response model may frustrate you.
Simple Project sits mid-range — not bargain-bin, not luxury-boutique. That's the right zone for upflush and ADA gear, where rock-bottom prices usually signal weak motors or flimsy components you'll regret.
The value math gets better with their deals. Select products run up to 48% off, and new customers can save up to $700 off, which is serious money on a multi-fixture bathroom. Right now there's a dual-event 10% off the entire bathroom store for Simple Project's 2nd anniversary lined up with 2026 Prime Day.
Stack the new-customer discount with free shipping and the anniversary code, and a full bathroom bundle becomes genuinely competitive against piecing parts together at a hardware store. Just note the offer runs only while inventory lasts, so the headline savings won't wait around for you.
Simple Project won't win you over with a sentimental brand story — it doesn't have one on display. It wins on solving two specific, expensive problems: bathrooms without drain access and toilets that punish aging knees.
If you're the basement-finisher, the garage-converter, or the adult child quietly future-proofing a parent's home, this store was built for you. The SNFLEX macerators spare you a demolition bill. The ELEMAZ tall toilets restore a bit of daily dignity. Add free shipping, a 30-day return cushion, and stacked anniversary-plus-Prime-Day discounts, and the value lands. Grab the 10% sitewide code while inventory holds — then go build the bathroom you couldn't before.